T H E 

PROBLEM  

When you think about the United States, you can’t avoid thinking about gun violence. Unfortunately, nobody thinks about the weak laws hidden behind these tragedies.​

IDEA: 

The first postcards that show the truth behind the gun violence in America, weak gun laws, and act as a reminder that the US won’t be able to shake off this perception until these laws are changed. 

 

 You are on time to make a change visiting our website and sending one of these reminders to the senators of each state. 

We took them to the streets of NYC... 

.... to draw people's attention.... 

.... and get the conversation started.

   Copywriter  Art Director  

        Paula Gete-Alonso           Claudio Castagnola                

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